By Hilary Mare
NAMIBIA’S first-ever construction industry directory is nearing its publication and will look to provide for a one stop construction database for investors and service seekers.
Listing a plethora of construction industry service providers on all scales, the directory levels the playing field for all participating businesses big or small providing different services from materials to expertise.
The directory which will be published by Royal ASN group in conjunction with Max Media Conglomerate addresses system loopholes in which big businesses were constantly favoured in investor visibility.
Speaking to Confidente about the prospects of the directory, Royal ASN group chairman Andre Nangolo said that there was still an opportunities for other service providers to list their products before the directory was published
“This directory is going fill in a huge gap that has existed in the construction industry market for a very long time and we are proud to be part of it because we have always felt we needed also to play a part in the innovative discovery of our nation.
“It imperative to note that we still have space available for aspiring big and small business to list their businesses before we publish this directory that will change the face of the industry and allow for greater distribution of opportunities. Those that feel that it’s in their best interest to list then they can contact and we would be more than delighted to assist them,” he said.
The directory will be distributed at all key points of business and at all of Namibia’s foreign embassies across the globe to provide for greater investor scope and visibility.
Asked about the service provider advantages of the looming directory, Nangolo said: “Exposure is important for all business marketing strategies. After all, the more people who are exposed to your business the more people are likely to utilise your business services. If investors or clients aren’t able to see your business or even know that it exists, then they probably aren’t going to purchase your products or services. Listing your business in business directories helps your website to gain exposure and this directory provides that opportunity. Thousands of people use directories every day to find things they are interested in. These are people who are actively searching for directories that are directly related to your products or services. They are already looking- all you have to do is
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