THE term “local is lekker” is a popular slogan promoting Namibian cultures and locals have always been patriotic when it comes to proudly Namibian products and services. With mainstay products and services such as kapana, or the breath-taking scenery and wide open spaces, it is quite evident that Namibians love being Namibian.
But the local arts and culture industry has always been on the receiving end, with only a few artists making a living off their arts. If we can all rally behind our artists, then the industry may make a turn for the better.
It is sometimes discouraging to hear international music at many local events and festivals, instead of more local music being played.
The moment when Namibians start buying more local arts products or going to support local events in numbers, then maybe local artists will feel appreciated.
If one can support an artist, even one in the community, it would give leeway for arts and culture to enhance the quality of life of the artists themselves. Art can bring about a personal enjoyment, intellectual stimulation while simultaneously providing public involvement.
Not only can it bring a community together, it can also promote economic growth.For local artists, climbing the ladder of success can be discouraging and at times and seems impossible.
It is during these times when artists would prefer to lean on the genuine support from the community. If we buy more local art, then it will make way for artists more competitive and this will raise the quality of the overall arts in Namibia. Competition will basically serve as motivation to push forward with new and improved ideas.
One can also find other means to support local artists by donating art material or equipment, finding facilities or just showing up to shows and art galleries. Support can go a long way for artists in any part of the country. One cannot deny that art is a universal language open for interpretation on any level, and if artist are telling authentic Namibian stories through their various arts disciplines, then it is only fair that we support them wholeheartedly.
We have to host many more art festivals or music festivals to attract people to Namibia. More of these types of events will promote the diverse groups of people in our country and will give an opportunity for tourists as well as locals to learn more about our cultures.
Confidente. Lifting the Lid. Copyright © 2015